You Are the CEO – Not the Principal – of Your Direct Sale Biz


Remember your first crush? Who doesn’t, right? There was something about the thrill of the chase and doing “all the things” that you thought would get them to like you back.

OMG – and then finding out they did like you back! 

It was like you’d convinced them to like you . . .Maybe that’s where our sales experience really started!!

But if you are using this strategy still today to grow your direct sales team (and well, in your romantic relationships) — you might be feeling (a) let down and (b) overwhelmed.

Since we are discussing your network marketing business, I’ll focus on that, though you may be able to relate it to your romantic relationships somehow.

Look at it this way, if you have to convince someone to join your team by constantly catering to them, do they actually have buy-in when it comes to being successful and creating their own stream of income? 

Or, are they now dependent (and expectant) that you will handle everything for them? Now, they need to come to you for advice or permission as to how to handle every. single. situation.

So, you feel let down that they either aren’t involved or aren’t successful on their own — or you feel overwhelmed because you now feel a sense of personal responsibility to lead them & their team . . . as well as your own.

If this is you, if you are struggling with creating boundaries instead of codependent relationships with your team, ask yourself this question:

Are you the CEO of your business, or are you principal??

Are you the one who explains the policies & procedures and then trusts your team to set their personal goals, to figure out the best way to  do their work, and then supports them with team trainings & recognition?

Or are you the one who provides all the “how-tos,” graphics, templates, and solutions so that they never have to figure things out on their own?

How can you become the CEO and leave the principal gig behind? You’ll have to check out today’s podcast to find out!

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