The Biggest Mistake in Social Selling


Human connection…

What does that even mean anymore? In a world of algorithms, highlight reels, and filters, where does real, authentic human connection fit? And how does it impact your business?

 

In today’s podcast, I talk about the BIG MISTAKE that many make when it comes to social selling — and how it all relates to the idea of human connection.

Today, you’ll gain insight on:

  • How connection leads to trust
  • Why it’s important to listen to what your potential is saying
  • How the process of creating a value-add connection takes time and effort
  • How the connection you create impacts customer retention
  • And… how you can make all of this happen!

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